Internet marketing research company comScore decided to expand its influence in mobile Internet segment by acquiring M:Metrics Inc., the provider of trusted intelligence for a mobile world.
The deal is worth of $44.3 million in cash and allows certain M:Metrics investors options to buy 50,000 shares of ComScore stock.
ComScore provides marketing data and services to many of the Internet's largest businesses. It tracks all internet data on its surveyed computers in order to study online behavior. The company’s main competitors in internet market research are Alexa, Compete Inc, Nielsen//NetRatings, Hitwise, Quantcast and Gemius.
Today, M:Metrics is the trusted source and recognized leader of mobile media measurement, with over 200 clients, multiple synchronized methodologies, and coverage in the US, EU5, and China.
M:Metrics co-founders Will Hodgman and Seamus McAteer will be part of ComScore's management team.
The behavior of the Russian inspector satellite, which was launched in the autumn of 2017, puzzles military officials in the United States
When the bill was submitted to Congress on August 2, the reason for imposing the new sanctions on Russia was based on Russia's alleged interference in the US presidential election in 2016, but then something clicked