Toyota needs 180,000 sales by 2003 to become a leader on the market. The treatment as the company thinks is in its new model Camry.
Toyota needs to locate R&D center in Australia that allows the full potential of the new Camry to be unleashed.
The car has a significantly different chassis compared with the US and Japanese models so that the future of the model and a possible four-wheel-drive derivative can be produced with little re-engineering.
Thank’s to $2500 cost reduction the new Camry will have a significant effect on the company's earnings.
To complete the project will cost the company $1bln.
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