Source Pravda.Ru

iPod phone unveiled

Motorola the company that brought you the ultra cool Razr cell phone and Apple, the company that brought you the ultra cool iPod music player have joined forces to bring you what some are calling the first iPod phone. Those involved don't call it that, and they have a point. What Apple, Motorola and Cingular (who will sell it exclusively in the U.S.) have announced is the first iTunes-enabled cell phone: the Rokr (as in rocker) E1.

The new handset isn’t all that new. The phone is really a Motorola E398 Rokr with a new button or two - plus, of course, Apple’s easy-to-use iTunes digital music software.

The choice of the E398 is a good one. The quad-band (for U.S. and overseas use) phone is a great handset with all sorts of neat features, including an integrated VGA camera with flash for stills and video. The GSM/GPRS device measures 4.3 by 1.8 by 0.8 inches and weighs 3.17 ounces, reports MSNBC.

"We're not the center of the music universe but we want to take habits that people have already established and put it on the go," Marc Lefar, chief marketing officer at Cingular said to Reuters. To that end, the Rokr phone lets customers choose songs through menus that are nearly identical with an iPod device, and works together with the computer program for Apple's iTunes music download service.

Cingular doesn't see the new phones directly competing with a consumer's iPod or other music device since the Rokr stores far fewer songs. But it does hope to benefit from the rationale that while a user may not always take their music player on a journey, "people always have their cell phones with them," Lefar said.

Motorola is also planning its own advertising to tout its Rokr phone, but executives at the mobile phone maker would not provide details of the campaign.

Comments
Russia may voluntarily return Crimea to Ukraine
USA tramples on human rights to protect Israel
Russians start protesting against retirement age law
Russia improves Uran-9 combat robotic machine
Russia sends assault ships to counter US aircraft carriers in the Mediterranean Sea
Russia improves Uran-9 combat robotic machine
Russia improves Uran-9 combat robotic machine
USA tramples on human rights to protect Israel
USA tramples on human rights to protect Israel
USA tramples on human rights to protect Israel
USA tramples on human rights to protect Israel
Western experts say Russia's aircraft carrier is the worst in the history of world navy
USA tramples on human rights to protect Israel
Russia may voluntarily return Crimea to Ukraine
Pentagon to deliver F-35 fighter bombers to Turkey bypassing Congress approval
USA tramples on human rights to protect Israel
From where I stand: "We need men who will stand up for the rights of women and girls"
Russians start protesting against retirement age law
Russia improves Uran-9 combat robotic machine
USA tramples on human rights to protect Israel
Pentagon to deliver F-35 fighter bombers to Turkey bypassing Congress approval