The premier of the new James Bond movie became an impressive show. Die Another Day, the premier of which took place in London yesterday, became the 20th movie of the James Bond series.
The events of the movie take place all over the world: on the Korean Peninsula, in Cuba and in London. The plot of the movie is absolutely unpredictable and intricate. It has chases, gunfire, incredible tricks, amazing special effects, and of course, beautiful James Bond girls.
This movie is already called Buy Another Day instead of Die Another Day. Such a thing happened due to abundant commercial advertising in it. The producers of the movie gained 70 million dollars for advertising the production of 21 companies. This is a record of its kind.
British specialists in the field of advertising believe that those millions are worthy their spending, since the latest sequel is expected to have a huge box office. Nevertheless, Die Another Day will have very serious competition to run with the sequels of Harry Potter and Lord of the Rings.
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